Booktrack studio is designed to position a new entertainment category within the audiobook industry. The current tools available in the market are not tailored for adding soundtracks to audiobooks, therefore are time-consuming and not cost-effective.
With the Booktrack Studio App, Audio Engineers can easily add a synchronized movie-style soundtrack to audiobook titles in a smarter, more efficient and a cost-effective manner.
Using the current available tools to add a synchronized movie-style soundtrack to audiobooks is time consuming and expensive.
Using an agile methodology and working closely with Sound Engineers, the Development and Management teams made it possible to build a tool that is both effective and cost-efficient. Prototyping, testing and gathering feedback from Sound Engineers (our target user) has been a key part of the ongoing development of this product. The final product allows Engineers to create content 10x faster, enabling a new category in the audiobook marketplace.
UX, Personas, User Flows, Prototyping, Testing, UI
